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Events Resources

As part of our Tourism and Events Strategy, Destination Kiama is keen to hear from and work with Destination Events.

Destination Events are those events that attract people to our area, from outside our area. These are events that are located in the Kiama Local Government Area (LGA), attracting significant attendees/participants and that are keen to promote our destination.

Please click here to view our Destination Event Funding Guidelines.

Destination Event organisers are invited and encouraged to contact our Event Coordinators with any questions or queries, whether that be in relation to checking the events calendar for date availability, discussing event promotion, packaging, ideas and/or partnerships at events@kiama.nsw.gov.au or on 02 4232 0444.

Downloadable Events Resources

The Kiama area values events held within the local area to drive overnight visitation and tourism outcomes. This web page provides resources to assist events in key areas of their planning and event marketing.

Destination Kiama – Why Hold an Event in Kiama? 
This 2-page document provides a snapshot of the Kiama area including quick facts, climate and facilities, past events and a list of potential venues and event spaces.
Downloadable document

Kiama Business Events Guide
Provides key details on everything you need to run a business event in the Kiama area, including a range of our large, midsize and boutique event venues, as well as key attractions, accommodation, catering, suppliers and team building activities.
Downloadable document

Destination Kiama – Events Marketing Guide 
The Destination Kiama – Events Marketing Guide has been created for Major and Destination event organisers, to assist with event marketing contributing to the growth and success of events held in the Kiama area.
Downloadable document

Event Marketing Plan Template
The Marketing Plan template is available for events to identify their target audiences, plan and implement the marketing activities.
Editable document

Budget Template
The budget template has been designed to assist events in tracking budgeted and actual revenue and expenditure. This template can be edited to best suit the event needs.
Editable document

Media Release Template
The Media Release template is available for events to use for their milestone or ‘New News’ announcements.
Editable document

Event Survey Template
An event survey is valuable in understanding the event audience and for future planning of the event.
Editable document

Post Event Report Template
The post event report encourages key information to be captured in a document for future planning.
Editable document

 

Destination Events Funding

Destination Kiama offers a competitive Event Funding program, with our Event Coordinators available to discuss funding criteria, key dates, the application process or any other questions that may arise.

Applications from Destination and Major Events are now required to be submitted at least six (6) months in advance of the event start date.

The opening of each funding round is advised via our monthly Destination Kiama Newsletter, The Buzz.

The upcoming closing dates for submissions are as follows:

  • Close of business, Wednesday 13 July, 2022
  • Close of business, Wednesday 26 October, 2022
  • Close of business, Wednesday 25 January, 2023
  • Close of business, Wednesday 29 March, 2023

Applications for Destination Event funding are considered by the Destination Kiama Tourism Advisory Committee, who then make recommendations to the full Council meeting. Please note that this process can take up to six (6) weeks.

Once the funding round is open, the application form will be available below.

 

Click here to view form.

Area Events Signage

Destination Kiama maintains two ‘event signage boards’ located near the Princes Highway at both the northern and southern Municipality boundaries – one at Bombo Beach in the North and one at Gerringong/Toolijooa in the South.

The signs are designed to advertise events that will be held in any location in the Municipality and that have the ability to attract visitors from outside our region. Destination Kiama is also able to promote your Kiama area based event through other mediums including social media, our What’s On brochure, E-News and website. Please ensure that you provide your event details to the Kiama Visitor Information Centre as soon as possible.